Major Gifts Book Sneak Peek

We’re halfway through! Since last Fall, and continuing now for the next six months, subscribers to The Weekend Briefing Plus receive bi-weekly installments from our new book, “(Everything I’ve Learned in 44 Years About) Major and Planned Gifts.”

It’s not too late to sign up! Just click on the Subscribe link at

Here’s a recap, and a sneak peek, from the Table of Contents:

October 11, 2020: Chapter One, “Trust Yourself, You Know More than You Think You Do”

October 25: “Never Ask for Money”

November 8: “Getting the Visit”

November 22: “Fundraising in a Pandemic”

December 6: “Heartbreak”

December 20: “Listening”

January 17, 2021: “What Is a Relationship”

January 24: “Relationships (Part Two)”

January 31: “Relationships (Part Three)”

February 7: “Energy, Empathy, Enthusiasm and Integrity”

February 14: “The First Visit”

February 21: “The Gift Cycle: Prospect Identification and Rating”

February 28: “Prospective Donor Cultivation”

March 7: “How to Ask”

March 14: “How to Ask, Close, Follow Up, and When You Hear ‘No’”

April 11: “How to Say Thank You”

April 25: “The Three Biggest Mistakes a Gift Officer Can Make”

May 9: “Asking, A Case Study”

May 23: “Asking, A Case Study (Part Two)”

June 6: “The Best Major Gift Tips I Know”

June 20: “More Major Gifts Tips”

July 11: “Raising Major Gifts on the Road”

July 18: “Planned Giving: Bequests, and Seven Steps to a Comprehensive Program”

August 1: “Planned Giving: Beyond Bequests”

August 15: “Dicey Situations Gift Officers Face”

August 29: “Getting Your CEO and Board to Help (The 8 Magic Words)”

September 12: “Why Experience Counts So Much and How to Get It, Not Being Afraid to Make a Mistake, How Should Make the Ask, and More”

September 26: “What Makes a Great Major Gifts Officer”

Coming Up:

Sunday, October 3: Chapter One of “The Perfect Development Shop