You’re overwhelmed right now. Worried, too. So are your donors. It’s the biggest double whammy fundraisers can face. Uncertain times, and the last weeks of the year – aka, giving season. How to give these last eight weeks the best you’ve got? You know how. Stick to your plan. Don’t be tempted to take onContinue reading “How to Be Heard”
Category Archives: Communication
Fixing Bad Communication
Why do most Messages from the President – and donor communication in general – stink? From “Winning: The Five Truths of Fundraising:” The single best piece of advice I received in my entire career was when a young colleague had the nerve and the courage to remind me, “Rob, it’s not always about you.” ItContinue reading “Fixing Bad Communication”
What Donors Want to Hear
If it hasn’t happened already, your donors will soon receive your organization’s Annual Report, the Fall issue of your Magazine, or some other good-news piece prior to the year-end giving season. Prominent in that piece, however it may be sent (print, website, or email), is the Message from your President or CEO. The odds areContinue reading “What Donors Want to Hear”