Events? Or Major Gifts?

A reader writes: “Rob, one topic I would be glad to hear more about is special events. “I recently relocated from a large university setting to a much smaller development shop.  Special events occupy quite a prominent place in our fundraising strategy, and I’m constantly being asked to work on them. “It’s been quite aContinue reading “Events? Or Major Gifts?”

Why Events are So Valuable

Events have been part of the advancement profession forever. Today this proven fundraising vehicle may be relegated to the development backseat. This technique is considered outdated by some, compared to social media and other trends of the moment. It’s interesting how often we regard the newest concepts as the best concepts.  Not always so.  When a fundraisingContinue reading “Why Events are So Valuable”